YOGA MOVEMENT PUSHES BOUNDARIES WITH ITS NEW DESIGN-CENTRIC ORCHARD FLAGSHIP STUDIO

 

(Singapore, 1st February 2021) This weekend saw the highly anticipated launch of Yoga Movement’s (YM) Orchard Flagship studio on 6 Handy Road — its biggest studio yet. The studio channels YM’s signature good vibes, warmth of service and sense of community that loyal members know and love, all across a massive 6,000 square foot space. The new flagship studio ups the ante with stunning, spacious interiors featuring 7-metre-high ceilings, finishings of warm wood and splashes of terrazzo. Fans and neighbours will love YM’s new coffee bar and the chillout patio overlooking the bustle of Orchard Road for post-yoga hangs.

The studio offers the seven signature YM class types as well as Pop Up classes, YM’s version of themed classes. All of these classes are multi-levelled, catering to Newbies and seasoned practitioners alike. Those just starting out can join Basics to get acquainted with foundational yoga postures, while those wanting to work up a sweat can opt for the more dynamic Power Flow or one of the Hot classes. With over 80 classes weekly, the Orchard Flagship studio expects to see over 1,600 people flowing in their practice rooms and grabbing a cuppa at the Yoga Movement coffee bar week in, week out.

Intentional design is the starting point of all YM studios. The Orchard Flagship Studio is the ultimate reflection of how the brand has grown, as well as the space it holds in the lives of over 100,000 YM members. Created almost as an antithesis to the tranquility of the traditional yoga studio, the YM space exudes a sense of vibrance, comfort and warm intimacy. Think of it like your best friend’s tastefully designed apartment — drop in at any time, enjoy the stunning décor, and be welcomed with open arms.
YM members (affectionately known as YM FAM) can enjoy their classes in one of the studio’s three airy practice rooms — two with Hip Hop-inspired names as an ode to the brand’s identity that’s rooted in culture and music; and one that’s solely dedicated to the brand’s Teacher Training arm, YMTT200. Members can expect striking features such as custom-designed wallpaper from local brand, Layer Play, as well as floor to ceiling windows. A long hallway adorned with a luscious tropical print takes members to the spacious changing room facilities, which include huge bathrooms you can run laps in, and a total of 11 luxurious showers for women and men. Other aesthetic details include Yoga Movement’s dreamy terrazzo walls and rustic terracotta brick tiles.
Following the success of the Grounded by CMCR concept at Yoga Movement’s Robertson Quay location, the brand is getting their own foot in the local coffee scene. Yoga Movement’s first-ever coffee bar created by the YM FAM, for the YM FAM makes up an integral part of the new studio. They are supported by long-time partner Common Man Coffee Roasters, continuing Yoga Movement’s ongoing collaboration with local culinary heroes to provide quality brews and fuel for the day — best enjoyed on their breezy patio overlooking the bustle of Orchard Road.
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